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Whitelabeling replaces Carousify’s branding with yours everywhere your account is used — the app header, the browser tab, transactional emails, the sign-in screen, and the domain it all loads from. Your clients and team members see your product, not Carousify. Agencies and teams use it to put their own brand in front of clients — when someone you work with opens the platform, everything they see is yours. It looks and feels like a tool you built, not one you signed up for.
Whitelabel is branding only. It controls how the platform looks — logo, name, colors, domain, and emails — so your clients experience it as yours. It doesn’t change billing or invoicing in any way.

Account-wide, not per workspace

Most Carousify settings — brand kits, integrations, members — are scoped to a single workspace. Whitelabel is the exception. It applies at the account level, across every workspace you own.
Turning whitelabel on rebrands the app for everyone with access to your account, in all workspaces, at once. There’s no per-workspace whitelabel — set it up once, and it’s the experience all your clients and teammates get.

Where to find it

In the left sidebar, open Settings › Whitelabeling. Carousify Whitelabeling page with the master Whitelabel toggle set to Inactive The page opens with a single master switch. While it’s Inactive, your account uses Carousify’s default branding and domain. Flipping it to Active reveals the full configuration surface and starts applying your branding everywhere.

Turn whitelabeling on

1

Flip the Whitelabel switch to Active

The status pill changes from Inactive to Active and the configuration sections appear below.
2

Fill in the required fields

Every section marked with a * needs a value before your branding renders cleanly — brand logo, favicon, name, support email, and accent color at minimum.
3

Click Save Changes

Save Changes sits at both the top and bottom of the page. Nothing applies until you save — toggling the switch alone doesn’t persist anything.
Carousify Whitelabeling page with the toggle Active, showing Brand identity, Email (SMTP), Social login providers, reCAPTCHA, and Custom Domains sections

What you can configure

Whitelabel is grouped into five sections on this one page.

Brand identity

Logo, favicon, brand name, support email, and accent color — what shows in headers, the browser tab, and emails.

Email (SMTP)

Send welcome, password-reset, and invite emails from your own mail server instead of Carousify’s.

Custom domains

Serve the whole app from a subdomain you own, like app.yourbrand.com.

Sign-in and security

Your own Google and LinkedIn OAuth apps for sign-in, plus your own reCAPTCHA keys.

Brand identity

The Brand identity section sets how your account looks to anyone who opens it:
FieldWhere it shows
Brand LogoApp headers and emails. Square, 256×256 px or larger.
FaviconThe browser tab. Square, 32×32 to 128×128 px.
Brand NameApp header and emails.
Support EmailReply-to address on transactional emails and shown in footers.
Accent ColorButtons, links, and highlights across the app.
Full walkthrough on Branding.

Email and domain

Two sections turn Carousify into something that is your product rather than something that emails and links back to ours:
  • Email (SMTP) — point Carousify at your own mail server so transactional emails come from your domain, not Carousify’s. Credentials are stored encrypted. See SMTP.
  • Custom Domains — add one subdomain you own (e.g. app.acme.com) and the entire app loads from it. See Custom domain for the DNS steps.

Social sign-in and reCAPTCHA

Two more sections live on the same page and don’t have separate guides — configure them here:
  • Social login providers — by default, “Sign in with Google” and “Sign in with LinkedIn” run through Carousify’s OAuth apps, which means the consent screen says Carousify. Add your own Google and LinkedIn OAuth client credentials and the consent screen shows your brand instead. Each provider’s keys are stored encrypted.
  • reCAPTCHA — protect the login and signup forms on your whitelabel domain with your own Google reCAPTCHA keys, so bot protection runs under your account, not Carousify’s.
Social login and reCAPTCHA are optional. If you skip them, sign-in still works — the OAuth consent screen and CAPTCHA just reference Carousify instead of your brand. Set them up when the goal is a fully unbranded experience end to end.

Saving and applying changes

Save Changes persists everything on the page in one go. Branding, colors, and email take effect immediately after saving. A custom domain only goes live once its DNS records resolve and the certificate is issued — that part is covered in Custom domain.
Turning the master switch back to Inactive and saving reverts the account to Carousify’s default branding and domain. Your configured values are kept, so you can switch whitelabel back on later without re-entering everything.

What’s next

Custom domain

Point a subdomain you own at Carousify and serve the app from it.

Branding

Logo, favicon, name, support email, and accent color, step by step.

SMTP

Send transactional emails from your own mail server.

Manage clients

Combine whitelabel with client workspaces for a fully branded agency setup.